Business Website Design

Because of the high stakes riding on it, business website design is best left to the professionals including website designers and website developers working for the best web development company in the industry. Though do-it-yourself website design for business sites is possible, it is not advisable if and when you want the best results (i.e., high-quality traffic, high rate of conversions, and high search engine rankings).

You will realise the savvy business sense in hiring professional website designers and developers for your site considering the complexity of the factors involved. Take a look at ten of the most critical aspects of excellent business website design.

Website Goals

What exactly will your website do for your business – to create buzz, to generate profits, or to disseminate information, among other goals? When you have decided on your goals, the web development company can work on your site ASAP.

Professional Appearance

Netizens, including your target audience, will appreciate the professional appearance of your business website. This comes as little surprise considering that we tend equate a professional look with credibility, which is true for both websites and persons.

Fast Loading Time

In general, the lesser amount of time the site visitor has to wait for the pages to load, the better for keeping them interested in your site. Keep in mind that we live in a time when responsiveness to manipulation, either via mouse clicks or finger touches, is a must for all technologies.

High Usability

Make the site’s information easily available to its users, which is where site maps come in during the business website design process.

Readable Page Layout

The principles of design (i.e., balance, rhythm and harmony) apply to website design, too. DIY website designers often overlook these principles to their disadvantage.

Easy Navigation

The navigational structure should be clear, simple and easy to follow so that readers can find exactly what they are looking for in a minimal amount of time.

Content is king! The best content engages, informs and entertains its readers, thus, encouraging them to take the desired action. Indeed, if you want the best site, think of your content first – and always.

Search Engine Optimisation

Although not technically included in the business website design process, SEO must be considered because even the best-designed site will be of little to no use to the business if and when it is not getting the right search engine rankings. Expert web designers have tricks of the trade to make SEO possible.

Cross Browser Compatibility

Making your business website WC3 compliant is your best bet to ensure cross browser compatibility.

Privacy and Terms of Use

Adding measures for the safety and security of your business website will add to its credibility among users and we all know what credibility means to any company.

With all these factors to consider, you are better off entrusting business website design to the professionals while you attend to the actual management of your company.

Shivam Technologies is a leading website designing and development and software development services company in Australia. Find out why it is critical to create business websites from this Melbourne based company.

Top Three Mistakes To Avoid While Hiring Web Development Company

There are numerous web development companies that claim to offer unique and innovative web development services for various business types. Though the claim is made by most of them, not all are capable of providing professional web development services. Finding out the right corporate web development company can be a daunting task. There are some common mistakes which most of the business owners often make. Avoiding these mistakes while hiring a corporate website development company will definitely help you in finding the right solutions for your business.

Popularity of Internet has opened up new avenues for marketing. In recent times, it has emerged as a powerful marketing tool. This is the reason why many business-owners have reshuffled their marketing strategies, to give more preference to Internet marketing. One of the essential aspects of Internet marketing is creation of a fully-functional and a professional corporate website for displaying your products and services which is difficult to manage without the expertise of web development companies. With large number of web development companies claiming to provide excellent corporate web development services, it becomes difficult for the business-owners to find the right web development solution for their business. While selecting the right web solutions for their business, most of them end up making similar mistakes which are very common and can easily be avoided. Avoiding some of these commonly made mistakes at the time of hiring a corporate website development company, will help you in hiring expert web development services which in turn will help you in increasing revenues for your business.

1.Selection on the basis of Price alone

Though price plays an important part in the decision making process of selecting a web development company, this should not be the only deciding factor. The cost on the development of your website should not merely be seen as a financial drain but should be seen as an asset that will most probably bring new clients and increased revenues for your business.

By choosing, lowest-priced corporate web development company, you are likely to compromise on the web development services which may not be up to the mark. Such a company will not be able to provide you the website as per the requirements and the demands of your business. It is not always necessary that higher prices will ensure you a good quality web development services. The decision of choosing a professional web development company must depend on various factors including price such as portfolio, quality, time line, level of communication and many more.

2.Not looking at the samples of the web development company

Most of the entrepreneurs finalize the web development services for their businesses without even looking at the samples of the hired firm. If a web development company is proud of its work, it will openly display them for others to see. You should avoid hiring web development firms without a strong portfolio. Companies that are capable of providing you the samples of their quality work which they have performed in the past must only be considered.

3.Ignoring future up gradation and maintenance services

Irrespective of how well developed and functional your website is at present, regular maintenance and up gradation is must for each and every website. You are more likely to get the best results if the original web development company handled the task of maintaining and updating your website. No one else apart from those who have designed the website would know it better. This is one of the important factors which are often overlooked by most of the entrepreneurs. Without regular maintenance and updates, your website will become outdated and ineffective in no time. Thus, there is a need of complete corporate website development solutions for your business.

These are the top most mistakes that are often committed by most of the business owners. If you take note of the above given points, you are likely to find an efficient and an expert corporate website development services, which will help your business in achieving new heights.